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Fragrance eCommerce
Fragwave
A product-rich perfume storefront, built around helping fragrance lovers find their next bottle.
THE EXPERIENCE.
Fragwave brings a wide fragrance catalog into one shopping experience. The homepage gives shoppers several entry points, from new arrivals and popular brands to men’s and women’s fragrances.
The visitor journey
A shopper can begin with a collection, compare product cards and pricing, then move into an individual fragrance. Clear shopping categories help make a broad catalog easier to explore.
What to explore
- Collection-led navigation for different shopping preferences
- Product cards with pricing and promotional offers
- Dedicated men’s and women’s fragrance collections
- A storefront that makes browsing the main event
THE DESIGN TAKEAWAY.
For a store with a wide range, the design should help people narrow their choice. Category hierarchy and consistent product cards keep the catalog approachable.
This overview describes the public-facing website. Live-site content can change; performance and business results are not claimed.
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GOOD BUSINESS.
GREAT WEBSITE.
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